Overview

The final creative is served on the page using a render template that presents an overlay. Below you can see how the political advertisement notice is integrated into different ad formats.

Important: You don't need to do anything - we handle all the materials, the notice overlay, and the full compliance integration on your behalf.

How It Works

Each ad features a "Political Advertisement" button rendered as part of the creative overlay. This button is automatically added by our system - no action is required from the advertiser or media owner.

Overlay Details

Hovering over the Political Advertisement button reveals information regarding the campaign:

  • Sponsor: The entity that commissioned the advertisement
  • Controlled by: The entity controlling the sponsor
  • Relates to: The subject the advertisement relates to
  • Transparency announcement: A link to further information

Clicking the button opens a new tab with the full transparency details of the campaign.

Live Previews

Below are live examples of the overlay in action across different ad formats. Try hovering over the "Political Advertisement" button on each example.

Display

Video